NETFLIX

“MAKE ROOM” :60

Netflix is more than streaming entertainment, it’s a brand that has made room in the entertainment industry for diverse voices, cultures, faces, genders, talents, sexuality, points of view, and stories. With this spot we moved beyond a call for diversity and inclusion and demonstrated that Netflix has been walking this talk all along. Red & Co. enlisted Orange Is the New Black’s Uzo Aduba, standup-redefining comedian Hannah Gadsby, and the indigenous Mexican star of the Oscar-winning film Roma, Yalitza Aparicio. This spot was created by female creative and strategic teams, directed by African-American director Malik Vitthal, cut by a female editor, and we worked with a woman-led production company—making room while we made “Make Room.”